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In the world of a thousand flavours, food and beverage companies must compete in the arena for the largest market Read More
What are Seasonal Promotions? Seasonal promotions are campaigns that are run in conjunction with specific events / occurrences during the Read More
Marketing terms can confuse the best of us at times. There are quite a few different marketing methods or ways Read More
At Sales-Promotions we are firm believers in the importance of understanding your audience. Here are our top 5 reasons for Read More
Having a promotional plan in place is essential when you are launching a new product or service to the market. Read More
‘Gift with Purchase’ is a popular promotional technique. It is also referred to as a premium promotion, in that the customer Read More
Loyalty programs are an invaluable and highly effective way to reward and incentivise your employees, resellers and consumers. There are Read More
Today, approximately 40% of the world’s population has an internet connection, smartphones have become the fastest selling gadget in history Read More
Fast Moving Consumer Goods (FMCG) are products that are sold relatively quickly and at a low price. This includes non-durable Read More
