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Sites like Amazon and search engines like Google use machine learning (ML) to learn from user behaviour, in an effort Read More
In the world of a thousand flavours, food and beverage companies must compete in the arena for the largest market Read More
A good product is key to your longevity, but even the best ideas under perform if there’s no one to Read More
Marketing is continually evolving and to help those in the industry keep up with the pace we have created a Read More
What are Seasonal Promotions? Seasonal promotions are campaigns that are run in conjunction with specific events / occurrences during the Read More
Marketing terms can confuse the best of us at times. There are quite a few different marketing methods or ways Read More
At Sales-Promotions we are firm believers in the importance of understanding your audience. Here are our top 5 reasons for Read More
Having a promotional plan in place is essential when you are launching a new product or service to the market. Read More
‘Gift with Purchase’ is a popular promotional technique. It is also referred to as a premium promotion, in that the customer Read More
CSR is a commonly used term these days, it stands for ‘corporate social responsibility’ and can be used to explain Read More
