Objectives
- Drive sales of key Linksys products
- Increase brand awareness in UK market
Process
Upon purchasing a qualifying product:
- Customer visits the promotional site and selects the claim link
- Customer completes step one and two of the claim form and uploads proof of purchase
- Credits are automatically issued based on the product/s entered
- On step three of the claim form, the customer uses the earned credits to choose a tile on the treasure map image
- Upon selecting the tile and submitting the entry, the user is immediately notified if they have won a prize
- If a prize has been won, claim details are reviewed and, upon verification, the prize is issued to the participant
- All campaign data is tracked and provided to the client
Results
- Growth in sales of promotional products
- Increased market share