Canon Ukraine Mobile Campaign

Products
Canon Printer Cartridges
Duration
2 months
Free Gift
Up to equivalent of $150USD mobile phone credit
Country
Ukraine

Objectives

  • Strengthen brand awareness in Ukraine market
  • Drive sales of Canon cartridge products

Process

  1. Upon purchasing a qualifying product:
    Customer visits the promotional site and completes the claim form
  2. Claim is reviewed and, once validated, the credit is issued directly to the customer’s mobile phone account
  3. All campaign data is tracked and provided to the client

Results

  • Increased brand recognition
  • Growth in product sales

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