A trade-in promotion allows customers to exchange a product they own for a price reduction on a new product.
- Drives sales and increases market share
- Enables you to target specific competitive brands and motivate customers to switch to your product
- Increases credibility and brand loyalty
- Enhances public image as your company is perceived as ‘Green Friendly’
Trade-ins are an effective way of allowing customers to feel that they are getting extra value from a previous purchase and giving up less to obtain a newer product.
Sales-Promotions, together with a network of WEEE recycling companies, has the know-how and infrastructure to effectively implement user-friendly trade-in promotions in any country.